Starting this June we begin a new Caroli communication campaign For 20 years we take care of meat. It’s a campaign that perfectly meets current consumer needs and will restore confidence in this product category.

This is the first campaign that manages to build a solid base through a very clear and functional message, relevant for the consumer and believable for Caroli. It is a truly important stage for Caroli, who manages to differentiate through its concern of producing meat for 20 years now, marking a history of quality: each Caroli product that gets to the final consumer is a result of experience and is suitable for every taste.